Digital Marketing Program Manager

Are you a strategic problem-solver with a passion for data-driven marketing, experimentation, and client success? Do you thrive in fast-paced environments, love collaborating across teams, and enjoy the challenge of optimizing digital experiences? If so, we want you on our team!

As a Program Manager at Cro Metrics, you’ll take full ownership of delivering high-impact A/B testing and personalization programs for a diverse portfolio of clients. You won’t just manage projects—you’ll lead, strategize, and drive meaningful business outcomes through data-backed decision-making. This role is perfect for someone who enjoys building strong client relationships, solving complex problems, and finding new ways to help businesses grow.

You’ll work closely with senior marketing and product leaders, guiding them through testing strategies while collaborating with our world-class engineering, design, and analytics teams. Your focus will be on execution, but your impact will extend far beyond—helping shape client strategies, identifying opportunities for expansion, and ensuring our work translates into measurable success.

What You’ll Do:

• Own the Experimentation Process: Partner with strategy, engineering, QA, design, and analytics teams to launch and optimize A/B tests that drive performance improvements.

• Turn Ideas into Action: Write clear, detailed test requirements and create annotated mockups to ensure seamless execution.

• Be the Go-To for Clients: Serve as the primary point of contact for multiple clients, keeping them informed on program progress, test performance, and key insights.

• Optimize Budgets & Resources: Manage program budgets, scope, and resource allocation to ensure efficient and effective execution.

• Manage Complexity with Ease: Juggle multiple priorities across different accounts while maintaining a sharp focus on results and client satisfaction.

• Lead Client Strategy & Growth: Build strong relationships with key stakeholders, ensuring alignment on goals and proactively identifying new opportunities for optimization and expansion.

• Solve Problems Before They Arise: Anticipate roadblocks, troubleshoot challenges, and ensure smooth execution at every stage.

• Stay Ahead of the Curve: Continuously learn and apply new knowledge in CRO, growth marketing, and digital experimentation to deliver best-in-class solutions.

What You Bring to the Table:

• Experience writing requirements for engineers and web development projects

• Strong project management and multitasking skills across cross-functional teams

• Excellent communication skills—you can explain technical details to non-technical stakeholders

• Solid understanding of UX/UI principles and web development processes

• CRO experience is required—you’ve worked with A/B testing, personalization, or website optimization

• Growth marketing experience (preferred)—including paid media, SEO, lifecycle marketing, and retention strategies

• Familiarity with web analytics tools is a plus

• Agency or professional services experience (preferred)—you’re comfortable managing multiple clients

Compensation Range: 70-90K + Benefits

Why Join Us?

• Make a Real Impact: You’ll work with top brands, shaping their experimentation programs and driving meaningful business results.

• Work with Smart, Passionate People: Our team is made up of industry experts who are collaborative, curious, and always pushing the envelope.

• Enjoy Work-Life Balance: We offer flexible remote work, competitive benefits, and generous PTO so you can do your best work while enjoying life outside of it.

• Grow Your Career: We invest in your development, offering customized career plans, mentorship, and learning opportunities.