Content Marketing Manager

About the role

As a Content Marketing Manager, you will collaborate with the Marketing team and cross-functionality to develop high-performing content that drives traffic, increases demand, and generates leads across our GoLinks suite of products. You will have the opportunity to impact content strategy and help shape the direction of content marketing and more extensive marketing campaigns.

What you’ll do

• Write and edit high-quality content (blogs, case studies, emails, sales materials, web copy).

• Plan and manage the content calendar for all product lines.

• Ensure content is optimized for SEO and targets key audiences.

• Work with teams to create messaging that highlights product benefits.

• Collaborate with designers to align visuals with content.

• Use analytics to track and improve content effectiveness, leveraging Hubspot, Google Analytics, Semrush, Ahrefs, FullStory, and other tools.

• Stay updated on industry and SEO trends to create relevant, timely content.

Who you are

• B2B Content Marketing: 2+ years in tech content marketing, especially B2B software. Strong writer across different types of content, including thought leadership, brand, and technical content—both long and short form.

• SEO Optimization: You understand and have applied SEO best practices by leveraging SEO tools, like Semrush, to improve search ranking and visibility, including keyword research, on-page optimization, and content structuring.

• Analytical and Data-Driven: Ability to analyze trends and make recommendations to improve content performance (i.e., new visitors, conversions, etc)

• Growth Mindset: Comfortable with rapid change and shifting goals, thriving in a dynamic startup environment.

Pay Transparency 

The annual base salary range for this role is $60,000-$75,000 USD. Actual salary will vary depending on various factors, which include, but are not limited to, a candidate’s skills, qualifications, and experience. As a remote-first company, we take a geographically neutral approach to compensation and set our US range based on job function and level, regardless of location. GoLinks’ total compensation package for full-time employees includes equity and extensive benefits and perks, as listed below. 

Our Benefits & Perks

• Top-tier Medical, Dental, and Vision benefits, including FSA

• Life Insurance, AD&D, STD and LTD benefits

• EAP & monthly wellness stipend for your physical and mental health

• 401(k) retirement plan to save for your future

• Paid Holidays, including a Winter Break for your rest and relaxation

• New hire and monthly WFH office stipend to cultivate a better work environment

• All-expenses paid company off-sites and free lunch bi-weekly at Company meetings

• Learning & Development benefits for continuous learning

• MacBook Pro or equivalent laptop for your productivity

• Flexible WFH schedule to manage your personal obligations

• Flexible remote work environment: coffee shop, beach, or anywhere in between

We can only accept US-based applicants at this time.