
Sales Development Representative
Build Your Career at Canto – Where Innovation Meets Impact
At Canto, we’re not just transforming digital asset management—we’re creating a workplace where talented individuals can thrive. As a leader in DAM, we empower businesses to organize, manage, and distribute their digital assets seamlessly. With 3,000+ customers worldwide, our success is driven by passionate people who bring creativity, collaboration, and innovation to everything they do.
Joining Canto means becoming part of a dynamic team where your contributions truly matter.
We foster a culture of continuous learning, open communication, and hands-on impact. Here, you'll have the opportunity to take on exciting challenges, develop your skills, and grow alongside a company that’s making waves in the industry. We believe in supporting our team members, valuing fresh ideas, and celebrating every success together.
If you're looking for a career where you can make a difference, expand your expertise, and be part of a global community, Canto is the place for you. We’re growing fast and looking for driven individuals who are ready to shape the future with us. Come build something great at Canto!
Role: Sales Development Representative
Location: US - Remote (See eligible states below)
WHO WE'RE LOOKING FOR:
We are seeking a self-starting, goal-oriented and strategic ‘hunter’ who is laser-focused on building sales pipeline within the North American market. You’ve ideally had SDR experience and have demonstrated consistent performance against your targets. You’ll be responsible for creatively and strategically engaging prospects across phone, email, and social channels, educating the market about Canto and generating qualified opportunities for our sales team with prospective net-new customers. You will become an expert at using best in class sales technologies (Salesforce, ZoomInfo, Outreach, Vidyard, etc.) to enable you in your role. You will demonstrate best-in-class sales development best practices, while demonstrating an authentic sales experience as the face of Canto.
If you’re passionate about growing your sales career and thrive in a fast-paced, results-oriented environment, then becoming a Sales Development Representative at Canto is the career path for you!
THE TEAM:
The Canto Sales Development team is made up of seasoned and up-and-coming Sales Development Representatives who are all aligned on one mission: To create more productive and efficient work environments by delivering a frictionless experience for employees to do their best work. The SDRs on our team share a few common traits: they are self-starters, goal-oriented, intentionally curious, coachable, and passionate about evangelizing Canto. They are also the hallmark example of our core values – 1) Customer-obsessed 2) Owning the outcome 3) transparent, curious and candid 4) Treat others with respect and empathy.
ESSENTIAL FUNCTIONS/ PRIMARY DUTIES:
Strategically identify, engage, and qualify prospects based on target industries and personas
Manage top-of-funnel pipeline through a high volume of outbound calling, emails, social engagements completing 60+ activities a day
Delivering value-focused messaging, educating prospects, and generating interest in Canto
Continued education and dedication to learning about industry trends, challenges, and news
Overcoming objections by delivering value-focused messaging
Performing research in order to understand a prospect’s challenges, priorities, product requirements and deliver compelling value propositions
Deliver qualified opportunities to our sales team
YOU'LL LOVE THIS JOB IF YOU:
You are eager to start your sales career in SaaS!
Are a self-starter, competitive, a team player, and focused on results
Have clear and concise communication skills, oral and written
Creative problem solve
Know how to manage your time efficiently and be disciplined with your daily approach in fast-paced environment
Are eager to learn and constantly develop product & market industry knowledge
Are hungry for feedback and passionate about developing your sales skills
Are familiar with Salesforce.com & Microsoft Office, LinkedIn, Outreach, Zoominfo (and/or other prospecting tools)
REQUIRED SKILL SET:
College Degree required
6 months of relevant experience
Previous cold-calling experience
Collaborative mentality – The ability to work as part of a team to achieve collective goals
Organized, Competitive, and eager to learn new skills
Strong writing, communication, and listening skills
The ability to understand and overcome objections by delivering solutions to pains/challenges
Possess a high level of empathy and deliver an authentic sales experience from your first interaction
You are ambitious and eager to progress your sales career and earn a closing role @ Canto
WITHIN ONE MONTH, YOU’LL:
Attend Canto’s New Hire Training onboarding, where you will learn about:
Cantos story, Product Offerings, Competitive Landscape, Industry Training, Sales Methodology and our team
Begin 1:1’s with your manager, understand your 30-6-90 plan, meet & shadow current members of the Canto team, and work with an assigned mentor on the team to guide you during your onboarding
Set goals with your manager and develop an action plan to achieve them
Practice delivering the Canto value through mock cold call scenarios and role-playing
Begin engaging with prospective clients and demonstrating how to utilize your knowledge to overcome common objections.
WITHIN THREE MONTHS, YOU’LL:
Have a strong understanding of the Canto products and feel confident pitching our solutions to prospects through self-sourced efforts
Meet regularly with your Manager, and peers to become an expert on the product, talk-tracks, and prospecting
Strengthen your sales and business skills
Attend product release briefings + education on new functionality within our offerings
Consistently achieve and or exceed your activity targets
Consistently achieve and or exceed your quota targets
Become an expert on internal tools and processes
WITHIN SIX MONTHS, YOU’LL:
Consistently achieve and or exceed your activity targets
Consistently achieve and or exceed your quota targets
Continue to focus on your personal/professional development goals with your manager
Cultivate and deliver new best practices, improve process, and mentor new hires on the team
WITHIN TWELVE MONTHS, YOU’LL:
Be seen as a trusted business advisor and Canto expert, making a significant impact on the SDR team
Be considered a top-performing SDR on the team by consistently exceeding your activity targets and quota
Present new ideas to drive pipeline and increase performance across the team
Be the example for new SDRs, assist in training, mentor new hires, lead onboarding, and work closely with SDR leadership and the sales team
This position is eligible for hire in the following states: AZ, CA, CO, CT, FL, GA, IA, ID, IL, MA, MD, ME, MI, MN, MS, NC, NY, OR, PA, SC, TX, UT, WA & WI. Candidates must reside in or be willing to relocate to one of these states at the time of employment. Please note that this list may be subject to change and updates based on the company's operational requirements and staffing needs. Applicants are encouraged to check the eligibility criteria carefully before applying
Canto is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.
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